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to michelle obama for raising the national conversation about obesity and health and nutrition. on the one side. on the other hand, too, these products are so compelling. i like to call them the foods we hate to love because, you know, it's hard to talk about something that you love to eat in negative, in negative tones. >> host: michael moss, what was the reception from the food companies when you approached them about "salt sugar fat"? >> guest: i think that they were actually -- i mean, i was surprised by how willing they were to talk to me. and i started off with a trove of internal documents which helped tremendously. these thousands and thousands of pages put me at the table as the largest companies were plotting and planning and formulating their way to creating new products. those documents enabled me to convince their top scientists, marketing officials, ceos in some cases to talk to me and reveal even more secrets. and so -- and i was really surprised by how many companies have a cabal of insiders who are genuinely concerned about obesity and health issues associated with their p
the economy was so messed up by george bush that obama struggled mightily to overcome this horrible situation he inherited. the second reason is most americans believe republicans only care about rich people. and those are branding problems that the republican party has to to overcome. and it's hard to overcome it because you've got three obstacles; academia, hollywood and our major media, all of which are overwhelmingly liberal. when you say something, it's got to be interpreted through the filter of those three entities, and often it's been distorted. >> host: larry elder is our guest, this is booktv on c-span2 live from the los angeles times festival of books, campus of usc. mike's in fort worth, texas. hi, mike. >> caller: how's it going, larry? my -- pretty good. i'm a african-american democrat, but i agree with you one of the big problems in the african-american community is lack of fathers in the house. but i think, larry, when you say that, you kind of come off kind of harsh on black people. now, what's the reason behind the lack of a lot of fathers being in the house, drinking or in
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